Link Fights Domestic Abuse

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BOSTON Literal and figurative “warning signs” are the focus of The Link Agency’s regional campaign on behalf of the Coalition Against Domestic Violence. The work will launch in all six New England states through October and November.

Print and billboards point out the fact that warning signs of abuse are not always obvious. One outdoor execution shows the word “Victim” on a license plate along with copy reading, “Domestic Violence. It’s never this obvious.” A print ad uses a similar device, showing a name tag that reads, “Hello.

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