Letters

A Weighty Problem: How to Live a Healthier Life

Mark Dolliver’s dissection of seasonal dieting habits [Takes, Jan. 15] is not borne out by the evidence at Weight Watchers, where January has long been among the top months for meeting registration and attendance.

Additionally, his focus on the aesthetics of weight loss omits the more important issue facing our increasingly overweight society: health risk. Being overweight or obese—as 61 percent of American adults are, according to the latest figures from the Center of Disease Control—increases an individual’s chance of high blood pressure, Type II diabetes and numerous other serious ailments.

Weight Watchers has always taken the path of safe, sane, long-term weight loss for its members. Fitting into a smaller size is great, but it pales next to the importance of living a longer, healthier life.

Alex Inman

Advertising director

WeightWatchers.com

New York

A Stimulating Experience: Recruiting Candidates Online

I read your article “Hire Minds,” about online recruiting, with great interest [IQ News, Nov. 6], as we are in the process of filling five new positions at our agency through HotJobs.com.

Why this and not Monster.com? We knew that HotJobs bought airtime for the Super Bowl, theoretically assuring us cynics that this particular dot-com would be in business though January.

This is the first time we’ve recruited only through an online presence and have found it to be a stimulating experience. We’re now seeing highly qualified candidates for our positions, the best we’ve seen in years, and from all over the country.

On the other hand, we’ve had to sift through résumés from lifeguards, butlers, traffic cops and teachers who somehow thought they would be appropriate for our senior art director or senior copywriter positions, or our account executive slot.

Our agency’s take? Online recruiting is going to put most of the traditional headhunters out of business eventually. We’ll have to beef up internal human resources personnel to deal with that change. But where else can you see dozens of candidates from all over the country in 24 hours?

Denise Goodwin Pace

Partner

The Halo Group

Hauppauge, N.Y.

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Mark Dolliver’s dissection of seasonal dieting habits [Takes, Jan. 15] is not borne out by the evidence at Weight Watchers, where January has long been among the top months for meeting registration and attendance.

Additionally, his focus on the aesthetics of weight loss omits the more important issue facing our increasingly overweight society: health risk. Being overweight or obese—as 61 percent of American adults are, according to the latest figures from the CDC—increases an individual’s chance of high blood pressure, Type II diabetes and numerous other serious ailments.

Weight Watchers has always taken the path of safe, sane, long-term weight loss for its members. Fitting into a smaller size is great, but it pales next to the importance of living a longer, healthier life.

Alex Inman

Advertising director

WeightWatchers.com

New York



Monster.com? We knew that HotJobs bought air time for the Super Bowl, theoretically assuring us cynics that this particular dot-com would be in business though January.

This is the first time we’ve recruited only through an online presence and have found it to be a stimulating experience. We’re now seeing highly qualified candidates for our positions, the best we’ve seen in years, and from all over the country.

On the other hand, we’ve had to sift through résumés from lifeguards, butlers, traffic cops, teachers who somehow thought they would be appropriate for our senior art director or senior copywriter positions, or our account executive slot.

Our agency’s take? Online recruiting is going to put most of the traditional headhunters out of business eventually. We’ll have to beef up internal human resources personnel to deal with that change. But where else can you see dozens of candidates from all over the country in 24 hours?

Denise Goodwin Pace

Partner

The Halo Group

Hauppauge, N.Y.