BOSTON Pile and Co.’s In-House Agency Forum has appointed Amanda Knox executive director.
“With tremendous interest and support from the in-house agency community, IHAF has been growing steadily since its inception,” said Rick Hooker, CEO of the Boston-based Pile communications consultancy. “We’re proud that we’ve reached a point where such a talented, dedicated team, led by Amanda, is necessary to maintain and grow the organization. Amanda’s skills and experience are perfectly suited to continue to deliver relevant programming and benefits to our membership.”
She joins from Forrester Research, where she managed the organization’s Fortune 100 client accounts. Her resume also includes positions with Putnam Investments and Commonwealth Financial Network.
The In-House Agency Forum was founded in 2005 and allows members to share and compare information regarding the challenges and best practices of operating in-house agencies. The group’s board of directors includes senior in-house agency execs from BJ’s Wholesale Club, Blue Cross Blue Shield, CVS, Disney, Explorica, MFS Investment Management, Putnam Investments, TJX and Yahoo!.