Kia Breaks TV Spots

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Davidandgoliath this week breaks three of its first seven TV spots for Kia.
The ads from the startup Los Angeles agency highlight not just value but the curb appeal and durability of the Korean car maker’s sporty new Spectra sedan and Sportage sport utility vehicle.
One 60-second spot shows a man playing with the knobs and buttons on a Spectra dashboard. It turns out he has snuck into the car, which is on a car carrier.

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