Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
CHICAGO Northern Tool & Equipment Co. has named Hunt Adkins its lead agency after an informal review.
The Burnsville, Minn., company makes products for do-it-yourselfers and businesses like automotive shops, grounds maintenance professionals and contractors. The Minneapolis agency will handle advertising, design, retail installation and creative consulting for the company.
“They’re very willing to be specifically position, and that’s clearly aimed toward men,” said Patrick Hunt, president of the independent agency.
Annual billings and review contenders were not disclosed.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in