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North Carolina's House Bill 2, which requires the state's residents to use public restrooms associated with their birth gender, is seeing plenty of backlash from the corporate and creative worlds, alike.
Last week, Durham-based agency McKinney launched FlushHB2, printing the so-called "bathroom bill" on toilet paper, and encouraging people to flush it—literally. In its new piece of anti-HB2 creative, McKinney is highlighting the corporate blows North Carolina has suffered as a result of the law.
McKinney is launching "Things 2 love about NC," a YouTube page which, at first glance, is dedicated to the great events and stories coming out of the state.
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