Hotline

Digitas, North Castle Play Waiting Game

BOSTON—Digitas and North Castle Partners were awaiting word last week on their fates in separate high-profile reviews. Digitas, Boston, along with Rapp Collins, Dallas, and Wunderman, New York, is a finalist for Celebrity Cruises’ $20-30 million account. Stamford, Conn., shop North Castle and New York agencies Wolf Group and Moss/Dragoti (the incumbent) have completed their final presentations for Cadbury Schweppes’ Mott’s $10-15 million ad assignment. The clients are expected to make decisions before year’s end.

JRAP Decision Delayed

BOSTON—The five finalists for the $15-20 million U.S. Department of Defense Joint Recruitment Advertising Program will have to wait up to 30 days for a decision, a client representative said on Friday. Citing the nature of the government procurement process, the representative declined to give an explanation for the new time frame or to disclose other details of the review. Pitching are incumbent Bates, D’Arcy Masius Benton & Bowles and Foote, Cone & Belding, all in New York; Mullen of Wenham, Mass.; and J. Walter Thompson, Atlanta.

Blueberry Frog Adds Dockers

BOSTON—Blueberry Frog, a unit of Amsterdam creative boutique Strawberry Frog, has picked up European guerrilla marketing chores for Dockers. The agency beat out undisclosed contenders in a review. It will create an integrated campaign for the khaki pants manufacturer, a unit of San Francisco’s Levi Strauss & Co., that will launch throughout Europe early next year. No print or television is involved, though Blueberry Frog may collaborate with Bartle Bogle Hegarty in London, which handles the client’s European advertising. Client spending is undetermined at this point, according to an agency representative.

Connecticut Bank Selects Lone Wolf Advertising

BOSTON—Lone Wolf Advertising has been tapped by the Bank of Southern Connecticut, New Haven, Conn., following a review of local marketing-communications shops. The Woodbridge, Conn., shop, which is run by former Mason & Madison partner Russ Madison, will create advertising, public relations and other promotional campaigns for the client.

Hotline Roundup

BOSTON—The Cayman Islands’ $8-10 million tourism account was assigned to The Lord Group of New York; CGN Marketing & Creative Services was among the finalists. … McGraw-Hill Lifetime Learning, a provider of e-learning programs in Lexington, Mass., has tapped Devine & Pearson, Quincy, Mass., to develop creative that will support the client’s online continuing-education courses. … Glen Group, North Conway, N.H., has launched a Web site for Telluride Ski and Golf Corp., Telluride, Colo., as well as a visitors’ brochure for Cranmore Mountain Resort, North Conway. … Four corporate designs by Davis Partners will be published in Logo 2002. Logos for Redington, State Colleges of Massachusetts, Quechee Lakes Resort and Collegiate Healthcare will appear in the Harper Collins International journal.