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Holland Mark Names Creative Hierarchy
BOSTON–A trio of creative directors, including new recruit Jim Hagar, will report to chief creative officer Bob Minihan once the proposed buyout of Ingalls in Boston by crosstown rival Holland Mark Martin Edmunds is complete, agency executives said last week. Hagar, who previously served as creative director of Rydell Advertising & Design in Jackson, Wyo., will oversee Holland Mark clients while Ingalls co-creative directors Rob Rich and Steve Bautista will continue to run their current clients.
Business Web Site Puts Account in Play
BOSTON–Merger Network.com, founded by Marketplace Technologies, is seeking a full-service agency to handle an estimated $2-5 million ad account touting the 2-year-old Web site for business buyers and sellers, said vice president of marketing Derrick Egbert. Those interested in pursuing the account should write him at 125 Cambridge Park Drive, Cambridge, Mass., 02140.
Contenders Emerge for Anti-Tobacco Work
BOSTON–Arnold Communications, Boston, teaming with Miami’s Crispin Porter & Bogusky, was among the shops returning a questionnaire for the $150-225 million national anti-tobacco public education contract. Others include Crowell & Associates/Clear Channel Social Marketing & Advertising, Salt Lake City; Deutsch, Jordan McGrath Case & Partners/Euro RSCG and Messner Vetere Berger McNamee Schmetterer/Euro RSCG, all New York; Kirshenbaum Bond & Partners, New York, partnering with Los Angeles-based Asher & Partners; The Martin Agency, Richmond, Va., teaming with Western Media Initiative Worldwide, Los Angeles; GSD&M, Austin, Texas; and The Richards Group, Dallas. The list is expected to be narrowed to five finalists by August.
DealTime.com Eyes N.Y. Shops
BOSTON–Online retailer DealTime.com in Stamford, Conn., is considering five New York agencies for its estimated $5-10 million ad account, sources said. In the hunt are Berlin, Cameron & Partners, DeVito Verdi, Gotham, Hampel/Stefanides and Margeotes/Fertitta + Partners. A selection is expected next month. There is no incumbent.
Weber Names Domeshek ‘Global Leader’
BOSTON–The Weber Group in Cambridge, Mass., has appointed David Domeshek to the newly created post of senior vice president and global leader for the agency’s emerging business practice. He had been director of client services for Lois Paul & Partners, Burlington, Mass.
Hostetter Boosts Resort Sports Network
BOSTON–Pilot House Associates, the investment office for the family of cable TV pioneer Amos Hostetter, has made a $5 million investment in Resort Sports Network, Portland, Maine, which operates a TV network reaching 100 resorts worldwide and a Web site (www.rsn.com) dedicated to the mountain sports lifestyle. Advertisers include AT&T, Toyota, Jeep, L.L. Bean and others.