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Clow Named Chairman of TBWA Worldwide
LOS ANGELES–As expected, Lee Clow has been promoted to chairman of TBWA Worldwide [Adweek, March 15]. Clow, 55, previously was chairman of TBWA/Chiat/Day and chief creative officer of TBWA Worldwide. Omnicom president and chief executive officer John Wren said Clow’s appointment “is in recognition of his leadership abilities and his skill and creativity in constructing business and brand-building solutions for clients using integrated marketing communications. Under his guidance, I am confident TBWA will become one of the top global advertising networks of the new millennium.” Michael Greenlees, president/CEO of TBWA Worldwide, said the decision “underscores our new network’s true uniqueness: our ability to build tomorrow’s brands with powerful ideas that change the rules.” Among Clow’s noted creative achievements are Apple Computer’s “1984” TV spot, Nike’s introduction of Air Jordan and Apple’s “Think different” campaign.
Mullen Creatives Bound for Wieden
BOSTON–Copywriter Dylan Lee and art director Monica Taylor are leaving Mullen, Wenham, Mass., for Wieden & Kennedy, Portland, Ore., where they will work on Nike.
GMO Breaks New Soma.com Campaign
SAN FRANCISCO–Goldberg Moser O’Neill is launching a humorous print and radio campaign for Internet pharmacy Soma.com to demonstrate the convenience of getting prescriptions filled online instead of risking embarrassment and frustration by picking up personal orders in public. The ads, breaking this week in Seattle, Boston and Austin, Texas, are the San Francisco agency’s first work for the Seattle-based client.
Haggar Departs GSD&M for Foundation
DALLAS–Haggar Clothing Co., Dallas, has shifted creative assignments on its $10 million account from GSD&M, Austin, Texas, to Seattle-based advertising and design firm Foundation. The company plans to make an announcement soon on media assignments, also formerly with GSD&M.
Reviews Roundup … 7 Vie for Del Webb
Del Webb Corp., Phoenix, has named a list of contenders for its $10 million business. The shops vying for the account are Grey Advertising, Los Angeles; Bozell Worldwide, Costa Mesa, Calif.; Phillips-Ramsey, San Diego; Doner, Newport Beach, Calif.; The Richards Group and DDB Needham, both Dallas; and Publicis & Hal Riney, Chicago. A decision is expected in May, according to Catherine Bension, managing partner of Select Resources International, the Los Angeles consultancy handling the search. Bugle Boy Industries, Simi Valley, Calif., has named four finalists for its estimated $5 million account. They are: Cole & Weber, Seattle; WongDoody, Santa Monica, Calif., and Seattle; Kirshenbaum Bond & Partners West, San Francisco; and D’Arcy Masius Benton & Bowles, Los Angeles. SRI is also handling that search.