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LOS ANGELES Three entertainment-industry veterans have teamed to form branded-entertainment firm Link Media Management, a representative of the newly launched venture said.
Based in downtown Los Angeles’ arty Brewery district, the firm will produce, package and distribute branded programming “wherever television reception is available, a cell phone signal can be received, or a computer can be accessed,” said founder Michael McGraw, in a statement. Link would initially focus its efforts in the United States and the United Kingdom, the rep said.
McGraw,
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