On the heels of hiring Nick Cohen as cd, Euro RSCG ecd Jeff Kling has added three new creative directors to the 40-person department. Lorenzo de Rita, 37, joins the New York shop from Fuel Europe in Amsterdam, where he worked on Volvo as ecd. And Alicia Johnson, 44, and Hal Wolverton, 45, have joined to work on the $100 million Jaguar account, which Euro won in March. The duo previously had their own brand marketing and consulting shop, Johnson & Wolverton, in Portland, Ore., where they worked on Miller, among other accounts. “They’re brilliant and incredibly talented,” says Kling about the pair. He added that de Rita, who will work on a variety of accounts and on new business, “is always trying to figure out new ways to get a message across.” Kling says he plans no more immediate hires.
Get Adweek's Brand Marketing Daily Newsletter in your Inbox
Today's highs and lows of creativity