Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
In dealing with any part of the healthcare system, it’d be nice to think the practitioners are looking out chiefly for our interests. But consumers will believe that when they see it, judging by Kaiser Family Foundation polling last month.
One of the survey’s questions asked how much trust respondents have in various people and institutions “to put your interests above their own” when it comes to your medical care. The responses were most favorable for “your doctor,” with 47 percent saying they have “a lot” of trust and 31 percent saying they have “some” that this person would put the patient’s interests first.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in