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LOS ANGELES Citing “creative and strategic differences,” independent G&M Plumbing and quick-serve restaurant chain Del Taco have parted ways, the agency said.
G&M in Manhattan Beach, Calif., has handled the Del Taco creative account since 2000, according to agency principal and co-creative director Glenn Miller. The shop’s efforts on behalf of the Cal-Mex chain included a series of TV and radio spots featuring tortilla- and number-crunching “Dan the Taco Man.”
G&M’s most recent Del Taco work, a commercial highlighting the client’s newly introduced Crispy Fish Tacos, broke earlier this year.
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