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BOSTON Following a review of local shops, Garelick Farms has tapped independent Cronin & Co. to create its next broadcast campaign, the agency has confirmed.
The client spends about $1.5 million annually on ads and in recent years has employed Boston’s Connelly Partners, also an independent, as its lead creative resource. The shop had produced work tagged “Add something.”
Connelly president Steve Connelly said Garelick has been inactive for about a year, and he left the door open for working with the client again.
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