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CHICAGO Publicis Groupe’s Fallon in Minneapolis has withdrawn from the review for creative duties on Audi of America’s $100 million U.S. account, an agency representative confirmed.
Remaining in the hunt are Havas’ McKinney in Durham, N.C., Publicis-backed Bartle Bogle Hegarty in New York and independent agency Venables, Bell & Partners in San Francisco.
Fallon withdrew after initial presentations to the client this week, though the agency rep would not elaborate on why the shop chose not to proceed.
Another
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