ESPN, ABC Offer Bowls on iTunes

NEW YORK ESPN and ABC Sports are selling sports programming via the Apple iTunes Music Store, making available condensed versions of all four college Bowl Championship Series games airing this week on ABC.

Condensed versions of the Jan. 2 Tostitos Fiesta Bowl and Nokia Sugar Bowl games are available starting today. The Jan. 3 FedEx Orange Bowl and the Jan. 4 Rose Bowl games will be available on the days after they air on ABC.

Later this month, Bristol, Conn.-based ESPN will make additional content available, including the Best of the X Games, SportsCentury interviews, “This Is SportsCenter” commercials and select ESPN Original Entertainment programs, including Knight School, a reality show about Texas Tech basketball coach Bobby Knight.

“We look forward to building upon the success of our initial iTunes offering and are dedicated to providing consumers with a variety of high-quality entertainment and news content that they can view at their convenience, regardless of time, place or platform,” said Anne Sweeney, co-chair of Disney Media Networks and president of Disney ABC Television Group.

Each BCS game is available via iTunes for $1.99.