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Eisner Communications today breaks the second pro bono campaign stemming from last year’s search for non-profit clients whose causes the agency deemed worthy.
Grim, gray billboards for Marylanders Against Handgun Abuse (MAHA) take aim at the easy accessibility of firearms to today’s youth, said Eisner vice president Abe Novick.
“From California to Colorado to Atlanta, gun violence has far-reaching effects on our society,” Novick said. “It’s a social epidemic, and we wanted to take it on.”
One outdoor execution shows a family picture, with a chalk outline in the place of a child.
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