DirecTV, Scooby-Doo to the Rescue

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NEW YORK Bound to a chair, a man is tormented by a bunch of teenagers and their dog. Who’ll have your sympathies? DirecTV is betting you’ll side with the kids and dog as you watch this new spot via Deutsch/LA. And it’s probably right, even if parents in the viewing audience (regularly tormented by their own kids) might be inclined at first to side with the man in the chair.

In this case, the kids and dog are familiar animated characters from Scooby-Doo, a TV cartoon that has aired in various permutations for nearly 40 years.

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