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LOS ANGELES In what the agencies called “a merger of strengths,” independents Di Zinno Thompson and NYCA said today they would join forces under the latter’s name.
Effective May 1, expanded NYCA operations will continue to be led by the shop’s chief executive officer and creative director, Michael Mark.
“This is all about growth for our clients,” Mark said, explaining that the “strategic merger” was the result of two months of talks and preparation between he and Tom Di Zinno, chairman of the eponymous San Diego-based agency.
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