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FCB Worldwide has hired Deb Freeman, a 10-year veteran of the Grey Group, to serve as chief strategy officer of its FCB Garfinkel unit in New York, effective Feb. 1.
Freeman most recently served as executive strategy director at Grey New York, where she played a formative role in the agency's long-term turnaround from a WPP roster shop to Adweek's Global Agency of the Year.
During her tenure leading group planning and executive strategy teams at Grey, Freeman contributed to a string of new business wins including T.J.
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