Calendar

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DETROIT/MARCH 18
The American Marketing Association of Detroit holds its first Internet Marketing Workshop. Joyce Fierens of Pontiac-GMC is the featured speaker. The event is at the MSU Management Education Center in Troy, Mich. Dinner begins at 6 p.m., followed by the program. For info, call Ron Peterson at (313) 427-5065.

CHICAGO/MARCH 19
The Women’s Advertising Club of Chicago presents a talk by Rob Sullivan, president of PurePlay Publishing, titled “Climbing Your Way to the Bottom.” The event is at Foote, Cone & Belding offices, beginning at 5:45 p.m. For info, call (312) 263-2215.

CHICAGO/MARCH 19
The Chicago Financial Advertisers present a look at “The Future of TV, Radio and Newspaper Advertising.” The event is at The Como Inn, beginning at 11:30 a.m. For info, call Susan Harrison at (312) 332-0808.

CHICAGO/MARCH 25
The Creative Exchange unit of the Chicago Association of Direct Marketing offers a program on “Leveraging General Advertising to Give Direct Marketing More Punch.” Michael Peters of Leo Burnett is the speaker. The luncheon is at Reza’s Restaurant, beginning at 11:30 a.m. For info, call (312) 670-2236.