Budget Parks Local Marketing Account With Robert Brandt

Budget Rent A Car has consolidated local marketing responsibilities around the country with Robert Brandt & Associates in Hinsdale, Ill.
The account, previously handled on a market-by-market basis by a variety of shops, encompasses local marketing–including direct mail, point-of-sale and public relations–for Budget rental units other than those in airports. Hill, Holliday, Connors, Cosmopulos in Boston continues as national brand agency for Lisle, Ill.-based Budget.
Brandt was selected after a review in which agencies presented strategic suggestions for Budget openings and local-market programs, said agency president Bob Brandt.