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NEW YORK — Bates Worldwide has named David Hearn, formerly chief executive of Australian-owned food company Goodman Fielder, as its a new global chairman and CEO, agency officials confirmed Tuesday. He fills the post that Michael Bungey, CEO of Bates’ parent Cordiant Communications Group, previously held in addition to his title at the London-based holding company. He will be assigned to Bates’ New York headquarters and will report to Bungey.
For the past six years, Hearn was CEO and managing director of Goodman Fielder, Australia’s largest food manufacturer with 18,000 staffers, a market value of $2 billion and brands like Buttercup and Country Bake.
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