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BOSTON Trading on its prowess in the business technology arena, PJA has been hired to create a campaign for TAC, a provider of building automation solutions.
Headquartered in Malmo, Sweden, TAC’s domestic operations are based in North Andover, Mass.
The budget is likely in the $1-2 million range. Print executions are upcoming in vertical trade media in the fall; a Web site redesign is also on tap, according to agency partner Mike O’Toole.
Independent PJA said it was chosen following a review; other contenders were not disclosed.
TAC’s
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