Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK — America Online said Tuesday that it will no longer accept third-party pop-up advertising or merchandise sales on its flagship AOL service. The Dulles, Va.-based AOL Time Warner Internet unit also said that it will make it easier for consumers to find and change their marketing preferences, and opt-outs will no longer expire on an annual basis.
“By ending third-party pop-ups and merchandise sales we are giving our members what they want, which in turn will make AOL an even better vehicle for our advertising partners,” said AOL chairman and CEO Jon Miller.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in