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BOSTON Amazon.com has launched reviews for the technology and retail portions of its public relations account, the client has confirmed.
Amazon.com has sent out 10 requests for proposals to handle the technology portion of the business, said Kathy Savitt, vp of strategic communications at Amazon.com in Seattle. A shortlist of four agencies will be announced this week, said Savitt.
Twelve RFPs went out for the retail portion of the business, with a shortlist expected early next week.
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