Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK–Beech-Nut is searching for an agency to handle all aspects of marketing for its baby-food products, sources said. Billings are estimated at $10-15 million. Agencies in the Midwest and on the East Coast have replied to an RFP that was circulated by Claggett Creative Consulting, a St. Louis consultancy that is managing the search. The RFP indicates that the client is looking for a mixture of direct marketing, promotions, print ads and interactive ads, with more than a third of the budget in direct.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in