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Here's a very special love-at-first-sight Christmas campaign from Belgian cellular company Mobistar.
Two spots, brought to you by Publicis in Brussels, tell the same story from different perspectives—one his, one hers. What appears to be a chance meeting at a skating rink between strangers escalates with further run-ins—in the subway, then the park. Finally they steal a kiss, and she inexplicably runs off.
It's not totally clear why two ads are necessary in this case, where split perspectives don't add as much to the experience as they do in, say, Cornetto's teenage-romance YouTube hack for the U.K.,
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