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LOS ANGELES Acento this week launches a campaign for Mexican beverage brand Jarritos consisting of two television spots, the agency said.
In the first ad, “Jarritos Monks,” a Mexican tourist disrupts a congregation of monks by handing out samples of the beverage. After taking a sip, the monks end up chanting in Spanish. (The spot has a second version designed to introduce Jarrito’s new “Lima Limon” flavor.)
A second spot, “Bottle,” shows a Jarrito bottle with iconic Mexican images such as a statuette of the Virgin Mary and a soccer jersey.
The
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