For physical retailers to stay competitive with their ecommerce counterparts, they need to connect clicks and likes with in-store shopper behavior. This is now possible thanks to what’s called “walk-through marketing.”
So what does that entail? Our new ebook, “The 3-Minute Guide to Achieving In-Store Success With Online Advertising,” breaks down the critical strategies and tactics for using digital marketing to get customers into your store. The truth is, brick-and-mortar brands can now target and measure with the same accuracy as their online competitors.
Download the complete “3-Minute Guide to Achieving In-Store Success With Online Advertising.”
It’s not a retail apocalypse. It’s just a new way of doing business. The guide covers:
- The key data sources brick-and-mortar brands have that they may not yet be taking full advantage of.
- The digital marketing tactics—such as look-alike targeting and optimization—that can be applied to real-world shoppers.
- How a top coffee chain turned to walk-through marketing to identify and convert lapsed customers.
Don’t let your ecommerce competitors eat your lunch, download the guide today.