How do you both find and nurture top-notch in-house talent, while maximizing your entire support mix of tech, external partners and more? Learn how CMOs and other marketing leaders are taking a modern approach to resource structure, partner mix and org design to help future-proof their business and brand.

Explore the Plays

How To Empower Your Creatives on The Inside and Out

Elisabeth Charles, Former CMO of Rodan + Fields

Getting Closer to Consumers Through In-House Data

Greg Lyons, CMO, PepsiCo

How to Redesign the Structure of Your Marketing Organization

Leland Maschmeyer, CBO, Chobani

Structure For Scale

Taj Alavi, Head of Marketing, Chime