Lauren Hockenson


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    Google, Native Ads and What It Means For Publications

    Digital

    Earlier this week, Google solidified their take on so-called “native advertising,” one that they have been slowly crafting due to the rise of these advertisements in places like BuzzFeed and […]

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    Hilarious “Mayor vs. Bear” Tweets Go Viral

    Digital

    A 250-pound bear climbs a tree in Connecticut, and the local mayor live tweets about it.  It sounds like a pretty standard day on Twitter, but this particular encounter was […]

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    Issuu Releases New Update, Becomes Community Magazine Library

    Digital

    One of the most popular platforms for digital magazine distribution, Issuu, is finally getting a new look. With 70 million unique visitors each month via 11.5 million publications already in tow, the […]

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    10 Years Later, WordPress Remains on Top

    Digital

    Ten years ago yesterday, one of the most important tools for digital publishing was willed into existence, one that has had an immeasurable impact on how we live our lives […]

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    Soo Meta is a Storify for Video

    Digital

    As far as newsgathering tools go, Storify has radically changed how reporters navigate breaking news and information on social media. In just a matter of clicks, a writer can pull […]

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    Should Gawker Take Down Crack-Smoking Mayor With Public Money?

    Digital

    In Toronto, citizens are wrestling with a difficult scenario: wily, unstable mayor Rob Ford is now implicated in a video that allegedly shows him smoking crack cocaine. But, the video […]

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    <em>Pitchfork</em> Gets Immersive with Daft Punk in New Feature

    Digital

    Next week, the musical world will experience a huge event: eight years after their last album, master of dance music Daft Punk will drop their much-hyped album, Random Access Memories. Music […]

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    The Onion Gets Hacked, Shares Insights

    Digital

    The pro-Assad Syrian Electronic Army has had its fair share of huge hacking attempts. With propaganda messages spilling out from outlets like the Associated Press and The Guardian, hacks from the […]

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    Is Journalism Ready For the “Open Interview”?

    Digital

    Would you ever let a subject put your interview on Youtube for everyone to see? That’s what Chad Witacre, the founder of online gift exchange program Gittip requests for each and […]

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    Disqus Gravity Tracks “Trending” Discussions on News

    Digital

    Comments are a double-edged sword. On one hand, the online community that surrounds a publication is full of some of the most ardent and loyal readers — those who are […]