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Independent Streaming Alliance (ISA) Announces Formation
Industry leaders from ad-supported streaming television will work together to help build a healthy ecosystem that values independent voices & programming
Ad Fontes Media Appoints Scott Cunningham And Jason Damata To Its Board Of Advisors
Installations further strengthen the brand safety leader’s mission to make news consumers smarter and news media better
VIZIO Inks Deal with TransUnion to Expand Household Connect, Better Link TV and Mobile Ads
Advertisers Can Now Leverage VIZIO’s Proprietary Inscape Audience Data to Connect 19 Million Smart TV Households With Millions of Computers, Tablets and Mobile Devices
New TVREV Report Predicts Sunset of Set-Top-Box Data, Leaving ACR in Control
The report comes at a critical time for the industry as almost all the major network groups have announced plans to expand their measurement partners beyond Nielsen, making use of [...]