Janet Casey

Casey started Marketing Doctor 18 years ago as a one-person consultancy because she wanted work flexibility as a mother. As she grew the company—which now comprises 75% women, a number of whom, like Casey, are also mothers—it was imperative for Casey to extend that flexibility to others. “The old boys’ club workplace where I started my career was an unfriendly and inflexible environment for all parents, and mothers in particular,” she says. “I was adamant that Marketing Doctor would be the opposite.”