On the eve of Upfront Week, when the five English-language broadcast networks will present their respective 2014-15 prime-time schedules to media buyers, advertisers and the working press, news of various renewals and cancellations continues to seep out like booze through a sot’s pores three days into a bender.
Movie studios looking to prime the pump for their weekend releases may want to start looking for an alternative to broadcast TV. At the risk of trafficking in hyperbole, the Big Four has become a veritable ghost town on Thursday nights.
In accordance with a precedent it set years ago, the CW on Thursday announced that it has made a number of early renewals in advance of the 2014-15 season.
Although it was given the plum slot leading out of American Idol, the series premiere of the new Fox drama, Rake, failed to drum up much business Thursday night.
The CW on Monday announced it has granted back-nine orders for its three freshman series, committing to full-season runs for The Originals, The Tomorrow People and Reign.
By a quirk of the calendar, this year’s November sweeps began on Halloween night and will end on the night before Thanksgiving. Bad news, good news.
With four weeks of data on the books, CBS’ new two-hour Thursday night comedy block appears to be one of the season’s few unambiguous success stories.
In what the network is characterizing as its most ambitious co-branded marketing campaign to date, the CW and Ford have teamed up on a cross-platform initiative that will give viewers a sneak peek at a roster of new and returning series.
The CW is once again the first network to finish writing its upfront business, taking in approximately $400 million to $410 million in advance commitments for the 2013-14 TV season. Sources said that overall dollar volume was flat when compared to last year's bazaar.