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Jerk.com Jerked Around Consumers, FTC Says

Performance Marketing

How's this for an online racket? Surreptitiously grab information from Facebook to create tens of millions of profiles labeling people a "jerk" or "not a jerk" and then charge people [...]


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FTC Puts Media on Notice Over Deceptive Weight-Loss Ads

Brand Marketing

The Federal Trade Commission has put the advertising media on notice, launching a program called “gut check” to enlist them to spot bogus claims and reject deceptive weight-loss ads.