Williams to Brand Gordian

Officials at Williams Whittle Associates last week confirmed they had acquired the advertising and marketing business of Gordian Health Solutions.
Annual billings, according to executives at the Alexandria, Va.-headquartered agency, are estimated at $1 million.
“We’re very fortunate to have Gordian entrust their branding needs to our team,” said agency managing partner Ralph Thompson in a statement. “Gordian has a fresh perspective on health-cost containment that we believe will be of great value to corporate America and other healthcare organizations.”
The agency is already working on the first campaign for its new client.