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Gutsee Media Allies With Agencies, Promises ‘Hands-on’ Service
LOS ANGELES–Southern California, a market with a long tradition of nurturing media agencies, has given birth to a new one.
The newcomer, Gutsee Media, begins life in Pasadena, Calif., with $40 million in claimed billings, several veteran Los Angeles media professionals on staff and affiliations with local shops. Its president, Pam Warren, is one of the market’s best-known media executives.
It’s the first time Warren has run her own shop.
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