Walking On Water

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Holt, Hughes & Stamell shut its doors several weeks ago, but one of its ideas lives on.
In 1996, the former agency in Portland, Maine, developed a print campaign for shoemaker Sebago that depicted some of the client’s products as boats. The ads proved popular, and now, the Gorham, Maine-based company has taken the premise a giant step further, commissioning boat maker Walter Greene of Greene Marine in Yarmouth, Maine, to design a working sailboat based on the Sebago Docksides shoe.

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