Visa Bows Broadway, Business Card Ads

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NEW YORK Visa said it is premiering the first advertising next week for two recent initiatives: its sponsorship of the touring company for the Broadway musical Movin’ Out and its new Visa Business Card.

The 30-second show TV spot breaks Monday on The Today Show and will also air on CSI: Miami, Will & Grace, The Tonight Show and the telecast of the Golden Globe Awards. The ad opens with two men driving a moving truck as the Billy Joel song, “Movin’ Out,” gets louder.

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