United AT&T Connects With U.S. Olympians

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DALLAS AT&T launches another phase of its branding campaign on Monday with the first of three television spots tied to the 2006 Olympic Winter Games that begin Feb. 10, the company said.

Omnicom Group’s GSD&M in Austin, Texas, created the ads.

The campaign will encompass three U.S. Olympic Team-themed TV spots and print, outdoor and online ads. The umbrella theme: “Connecting You to the 2006 U.S. Olympic Team”

The TV push begins with “Ski Lift,” whose imagery carries U.S.





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