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April Fool’s Day did not pass unnoticed by Brogan & Partners.
The Detroit agency put together a fake request for proposals and sent it to “business friends and prospects we thought had the right sense of humor,” president Marcie Brogan said.
The five-page letter congratulated the recipient on being invited by Brogan’s “client selection committee” to submit a proposal to join the agency’s client roster.
“If you are interested in pursuing this opportunity, please answer the following questions and deliver six sets to the address below by 5 a.m.
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