S.R. Weiner Ads Stress Values

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Family values are on display in the latest TV campaign for shopping mall developer S.R. Weiner.

Introducing the tagline, “You’ll feel good inside,” the effort from Veduccio & Partners, Boston, strives to inform consumers that the client’s malls maintain traditional values and a commitment to making life a little easier.

One spot opens with an older woman and her granddaughter looking at pictures on a computer screen. An electrical storm knocks out the power, so they begin leafing through a photo album.



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