South Carolina Electric & Gas Selects McRae

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After a review that included agencies from three states, officials of the South Carolina Electric & Gas Co. have chosen a Georgia shop for their $2 million account.

McRae Communications, located in the Atlanta suburb of Fayetteville, Ga., defeated Rawle Murdy Associates of Charleston, S.C., and C.C. Riggs in Columbia, S.C., home to the utility, in the finals of the review. Fifteen-year incumbent Chernoff/Silver, also in Columbia, was eliminated in an earlier round, along with Howard, Merrill & Partners in Raleigh, N.C.,

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