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LOS ANGELES Sony Pictures Television has tapped Jeff Grant as a consultant to identify and explore opportunities in client-supplied programming, the studio said.
Grant, who will be based in New York, will represent SPT in discussions with Madison Avenue as it searches for programming and advertising partnerships.
Grant, 55, recently formed consulting firm Totem after serving as president of worldwide programming at Publicis Groupe’s MediaVest in New York, a post he held from December 1999 through the end of 2003.
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