Sentara Selects Primary Care Ad Practitioner

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.




Rockett Burkhead & Winslow Adds Third Medical Client to Roster ATLANTA–Rockett Burkhead & Winslow in Raleigh, N.C., survived a review process that began with more than 30 agencies to win the $3 million advertising account of Sentara Healthcare.
The business had been with Barker, Campbell, Farley & Mansfield in Virginia Beach, Va., which participated in the review, according to client vice president for marketing and corporate communications Vicky Gray.
She declined to name the other shops that made presentations in the final round.
“I really think it was [Rockett’s] creativity and focus on branding that impressed us,” Gray said.





AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in