Sears, Red Wing Are No Soft-Shoe Act

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CHICAGO Sears, Roebuck and Co. and Red Wing Shoes will launch a new co-branded line of professional-grade work footwear nationwide this spring.

Craftsman by Red Wing footwear is now available to trade professionals and do-it-yourselfers at 437 Sears stores.

The new line marks Red Wing’s initial presence at the national retail outlet as well as Sears’ first extension of the top-rated Craftsman tool brand to footwear. This also is Red Wing’s first co-branded initiative.

Red Wing Shoe Company is headquartered in Red Wing, Minn.,





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