Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
BOSTON BostonWorks, the online and print employment and recruitment service of The Boston Globe, said it has signed a sponsorship agreement with the Boston Red Sox through the 2005 baseball season.
As a result, BostonWorks will be the only employment vendor with ad signage inside Fenway Park. Terms were not disclosed.
In addition to the signage, the Red Sox will grant BostonWorks a license to use the club name and logo in its advertising and promotions, handled mainly by Interpublic Group’s Hill, Holliday, Connors, Cosmopulos in Boston.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in