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BOSTON Quorum Federal Credit Union has hired VogtGoldstein for advertising services, according to the independent shop.
The 70-year-old client is based in Purchase, N.Y., and until recently was known as the Kraft Foods Federal Credit Union. The company provides 24-hour banking services to 43,000 members nationwide. Unlike traditional retail banks, this not-for-profit institution is member owned and funded by members’ deposits.
“After reviewing a large number of agencies, I was so impressed by the creativity and scope of work VogtGoldstein demonstrated, particularly in the financial industry, I hired them on the spot,” said client vp, marketing and business development Kimberly Smith.
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