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What does a plucky little ad agency do when its dot-com clients disap pear and nearly half its staff is sent packing?
Advertise, of course.
FA2/Fotouhi Alonzo Associates is spending nearly $100,000 on a campaign aimed at reminding would-be clients that now is the time to step to the plate.
Print ads and a 1,200-piece direct mail push deal with the economic downturn by simply asking: “Business good?” and answering, in paren theses, “Just kidding.”
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